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Thread: Hey Garth, Im sure your songwriters would like a piece of this action

  1. #1

    Hey Garth, Im sure your songwriters would like a piece of this action

    hitsdailydouble.com

    The entire business is celebrating, as Drake’s Scorpion has silenced the naysayers by shattering the worldwide one-day records for streams on both Spotify, with a reported 132m, and Apple Music, with a confirmed 170m. That's 300m+, baby.

    Clearly, the sky’s the limit for the streaming sector when the era’s biggest superstar is at the plate, swinging for the fences. With this mighty yank, Drake has connected with the meat of the bat, and the ball is flying past the upper deck and out of the park entirely. We’ve never seen anything close to this before.

    Since he's shattered listening metrics with every single release for the last several years running, the streaming world fully understands the power of a new Drake release and have aligned accordingly to promote Scorpion, with a heavy push on all fronts. And now we're witnessing the mind-blowing initial results.

    With Drake's deep roots at Apple Music, of course, the service positions itself around its signature superstar—who has helped them build their audience to 50m with a multitude of exclusives—but what's new and notable with this release is the massive show of support from Spotify.

    The home page that their 75m subscribers will see is also a giant celebration of the Scorpion release, with a huge custom banner promoting the album across the top half of the service while the whole carousel for new playlists is devoted entirely to Drizzy.

    The mutual alignment has certainly resulted in some incredible early gains for the artist. With both services aligning to buoy the biggest pop star in the world, who is poised to pull the largest Drake take at the week's end?

    It'll be interesting to watch the scene play out. One thing's for sure: This release is a test case for how big a major release can be in the streaming marketplace when these elements all work in concert. Early answer: HUGE.

    Meanwhile if you dont live in the USA/Canada forget about streaming Garth on amazon.

  2. #2
    If you only knew that songwriters get VERY little from streaming. I know a song writer on Youtube who had a #1 hit a couple of years ago. He read his statement from Spotify. The year when the single he wrote was hot, it got streamed 20 million times he only made $10,000. Spotify only pays on average $0.005 per stream. If you take that Spotify number 132 million and multiply that by 0.005 that's only $600k and the songwriter will only get about a very small amount of that. I'm talking only about maybe 3% to 5% if that. So you might want to think twice before you think songwriters are making a lot of money off streaming, you can guess again.

  3. #3
    Quote Originally Posted by wimpy77 View Post
    If you only knew that songwriters get VERY little from streaming. I know a song writer on Youtube who had a #1 hit a couple of years ago. He read his statement from Spotify. The year when the single he wrote was hot, it got streamed 20 million times he only made $10,000. Spotify only pays on average $0.005 per stream. If you take that Spotify number 132 million and multiply that by 0.005 that's only $600k and the songwriter will only get about a very small amount of that. I'm talking only about maybe 3% to 5% if that. So you might want to think twice before you think songwriters are making a lot of money off streaming, you can guess again.
    Wow that is really really interesting. Is it sort of the same rate for spins at radio?

  4. #4
    Join Date
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    Plus the number of streams needed to make an album is different. The amount of streams will only be around 300,000 or so for the week.

  5. #5
    Quote Originally Posted by Brett Dale View Post
    Wow that is really really interesting. Is it sort of the same rate for spins at radio?
    Radio spins (performance royalties) are much higher than streaming especially for songwriters.

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